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Michael Monroe Mobile Backstage released!

26.01.2010

Legendary rocker Michael Monroe has long been at the forefront of breaking music barriers. This spring he returns with a highly anticipated new group that was announced today, Monday, January 25 at a press conference hosted by pro-skater, video director and MTV personality Bam Margera at Swing House Rehearsal & Recording Studios in Hollywood, CA. News about an upcoming album and U.S. tour dates, plus details about the Michael Monroe Mobile Backstage application for mobile devices–the personal hotline between the fans and Monroe’s band anywhere in the world at any given time—was unveiled as well.

Fans can keep up with Monroe and his players via the Michael Monroe Mobile Backstage mobile application available now for free through Apple’s App Store or at www.michaelmonroe.com. With this, Monroe’s followers everywhere can experience everything that happens on the road and backstage exclusively in real time through their mobile phone. In addition to viewing and sharing videos, pictures and messages both ways directly with the band, they can comment and rate all material and also connect with other fans. The application works in iPhone, iPod Touch, most of Nokia & Sony Ericsson phones and many of LG’s & Samsung’s models.

Mobile Backstage is a mobile fan community platform that provides individually branded social applications for artists and bands. It’s not about conventional web-based social media like Facebook or Twitter where brands are competing with each other for everyone’s attention. Instead, it is hand-crafted to gather the artist’s most devoted followers into one dedicated mobile social environment. The internationally awarded mobile fan community service Mobile Backstage is now on the launch pad. Behind the product is Steam Republic Ltd. Several international pilot cases will be paving the way and one of the first pilots is the Michael Monroe Mobile Backstage.

For more information: www.michaelmonroe.com


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